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Mission: Optimize your mental operating system so you experience greater success, joy, and inner peace today.

Hi Reader,

If today feels like last year already, read this because mid-January has a way of messing with your head and it’s not just one kind of January.

For some of you, it’s quiet. Not enough leads. Not enough clients. Too much space to think. And that little fear starts creeping in: “What if I’m doing the same thing again?”

For others, it’s the opposite. You took time off and came back to an inbox that looks like it’s trying to win an eating contest. You’re playing catch-up, reacting all day, and calling it “productivity.” (Which is a very cute lie your calendar tells your nervous system.)

And then there are the people who aren’t focused on business at all.
You just want to feel better. Stronger. Healthier. More consistent. You want to stop starting over every Monday like it’s a national holiday.

So whether January feels slow, chaotic, or personal, the real problem is usually the same. We rely on discipline and willpower, which is basically like saying, “I’m going to manually force my brain to cooperate today.”

That works until pressure fatigue, uncertainty, a mood, or your past patterns show up, tapping you on the shoulder like, “Miss me?”

Here’s the hard truth: When you’re relying on discipline, it means your brain isn’t fully on board yet and that creates drag. Here's how DRAG shows up:

Business owners -
You’ll feel it as indecision, spinning on priorities, overthinking the next move, hesitating to take the outreach or make the offer because you don’t want to put in tremendous work and get no return.

Personal development coaches-
You’ll feel it as the gap between what you teach and what you can consistently embody under pressure. You know the principles, but your nervous system still tightens up when it’s time to be seen, to sell, to lead.

Those with health or personal goals -
You’ll feel it as “I was good, and then suddenly I wasn’t.” You fall off the routine, then your brain turns it into a story about you, when it was really just an old rule rearing it's ugly head.

That’s why some people are starting this year strong. Not because they’re tougher or they found the perfect planner. But because they’ve been going through One Belief Away experiences and upgrading the mental rules inside their brain’s operating system.

So they’re not looking at January through the lens of:
“What if it doesn’t happen?”

They’re looking through the lens of:
“Of course it’s happening. What’s the next move?”

That new lens changes everything.

🎯 Clarity shows up.
🎯 Priorities get simpler.
🎯 Action feels lighter.
🎯 And you start moving with joy instead of moving with dread.

That’s what I call The High Performance Switch.

It’s the moment your brain stops negotiating, and starts cooperating with you. So big audacious goals don’t feel like pressure. They feel like an exciting hunt. You track them down, adjust, and win!

Here’s a quick way to find the exact rule that’s creating your drag right now. Finish this sentence fast—no editing or polishing:
​“If I fully go for what I want this year, I’m afraid that ____.”

Whatever you wrote isn’t “the truth.” It’s the rule your brain is using to decide what’s safe and the rules create the results.

Upgrade the rule and suddenly the same work feels easier. Not because life became perfect but because the invisible brake got released in your nervous system (and unconscious mind).

One more thing: high performers don’t do this alone. The most effective people I know run in teams. They get mirrors (feedback). They get camaraderie. They gain new perspectives and support installing the internal upgrades to collapse timeframes and speed up learning and results.

If you’re trying to do all of this by yourself right now, you’re not “behind.” You’re just making it harder than it needs to be.

If you want to flip your switch fast—with your exact goals, blind spots, and patterns—my accelerated private coaching (4 / 6 / 8 sessions) is the fastest route.

Reply ACCELERATE and tell me what you want your brain to stop doing (indecision, procrastination, self-doubt, pressure, habits). I’ll tell you the best fit.

I’m also building the waitlist for my 6-week live group experience, The High Performance Switch Lab (includes live mentoring + hypnosis brain-training sessions for deep reinforcement).

Reply LAB and I’ll send you details. Prefer clicking instead? Join the High Performance Lab waitlist for more details and the 1st opportunity to enroll, as space will be limited and we will sell out. Click HERE!

:) Tim

Tim Shurr, MA
Peak Performance Mind Architect
Co-Star of Zero Limits
Bestselling Author, One Belief Away!
877-944-4673
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​IndyHypnosis.com​
​TimShurr.com​

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